Growth Partner
One number. One integrated team. AI in every seat.
One number the whole team can see. A team that works inside yours, not around it. AI doing the research, enrichment, and follow-through that used to take weeks. Every win feeds the next, so the motion compounds: better data, sharper messages, warmer rooms, faster closes. It starts moving in the first 30 days and keeps moving after we leave.
Not a fractional executive. Not an agency.
A fractional executive gives you part of one person's calendar and leaves the work to a team you still have to build. An agency works around your team, hands over deliverables from the outside, guards its people with a non-solicit, and measures itself in activity.
We do neither. We work inside your sales and marketing team: in your meetings, on your accounts, against your number. We do the parts your team doesn't have the hands or the tooling for yet, and we build the capability so they do. And when it makes sense, the person who built it joins your payroll. We plan for that from the start, because the fastest way to transfer a capability is to transfer the person who runs it.
The shift
From traditional ABM to one to one.
Traditional account-based marketing is a target list, a sequence, and a booth. It treats a hundred accounts the same way and hopes the right ones respond.
AI changes the math. Every priority account gets researched: initiatives, technology stack, trigger events, and the full buying group, from the decision-maker to the influencers who shape the decision. Every contact is enriched and verified before the first send. Every message knows what matters to that person. Every event seat is filled with a named decision-maker who was invited personally. That is one-to-one growth at a scale that used to take ten more people. We build it with your team, and we teach your team to run it.
Why one number.
Focus
One number strips out the make-work. Every account, every message, every event either moves it or doesn't get done. No content on an assumption. No activity for its own sake.
Speed
An integrated team has no briefs to write, no handoffs to wait on, no agency timeline. AI removes the research bottleneck that used to take a week per account. First outreach is live in weeks, not quarters.
Compounding
Every account researched sharpens the next dossier. Every meeting held sharpens the message. Every room filled makes the next one easier to fill. That is the flywheel: it turns slowly for the first month, and then it doesn't stop.
Where we plug in.
Strategy.
We take the account plan you have and evolve it: which accounts, which buying groups, which rooms, which sequence of moves. Account plans and battle cards for the targets that matter most.Prospecting and data.
Buying-group mapping, 21-step enrichment and verification, and a research dossier per priority account. The list becomes real before anyone reaches out.Outbound and events.
Direct outreach to the decision-makers your pipeline is missing, on dedicated infrastructure that protects your domain. Executive dinners, boardroom sessions, and event programs filled by invitation, not by badge scan.Enablement and standards.
Sales training on the new motion, playbooks your team can run without us, dashboards that show pipeline instead of activity, and the operating system underneath so it all survives the engagement.
How it's structured
One retainer. One number.
One all-in retainer covers the people, the outreach infrastructure, and the event support, so there is no executive layer and delivery layer to coordinate. Build work is scoped separately so the retainer stays clean. Where it fits, a performance component ties part of our compensation to net-new revenue and qualified pipeline milestones, so we earn when you've already won.
In a few engagements this has included taking a formal leadership title inside the company. That is never the point. The point is the number.
Who this is for.
Growth companies with a small number of must-win accounts and a team that still runs traditional ABM.
PE-backed companies with a hold-period number and a board that wants to see the pipeline behind it.
Sales and marketing teams that have bought the AI tools and haven't turned them into a motion.
What your team keeps.
The account plans. The playbooks. The enriched data. The dashboards. The training. The operating system. And, when it's the right move, the people. Everything we build inside your team stays with your team, sometimes including the person who built it. The goal is a sales and marketing organization that runs one-to-one growth on its own, not one that needs us forever.
Current engagement
We currently work inside the sales and marketing team of a well-funded, cash-flowing growth company in agricultural technology, against a $100M qualified pipeline target.
Availability
A handful of companies at a time.
This is our most significant engagement, and we don't scale it. Six figures annually. By inquiry only.